Learn More About NetBase and All Things Social

White Papers

• Can Social Media Measure Customer Satisfaction?
• Accurately Understand Social Consumers
• Netnography White Paper

Webinars

• Jason Falls: The Ultimate No BS Book Report – View replay | Download slides
• Forrester’s Insights: The Evolution of Social Media Data – View replay | Download slides
• Learning and Innovation: Harnessing the Crowd to Improve Products – View replay | Download slides
• The Art of Conversation – How to Handle Anything with Grace, Style and Smarts – View replay | Download slides
• LinkedUp – Optimizing LinkedIn For Business Success – View replay
• The Netnography Revolution – View replay | Download slides
• Pulling Insights from Data – How the Pros Find Needles in That Chart and Graph Haystack – View replay | Download slides
• Social Media and the Future of Market Insights – View replay | Download slides
• Managing The Mess: 11 Tools To Manage Social Media – View replay | Download slides
• Types of Social Data That Help You Understand Consumers with Jeremiah Owyang – View replay | Download slides
• Planning For Success: Strategic Planning and Social Media with Jason Falls – View replay | Download slides
• AMA Webcasts: Making Social Media Work for You – View replay | Download slides
• “4 Social Research Tips” from Forrester Research and J.D. Power & Associates – Download slides
• Capitalizing on Social Intelligence – Download slides
• Making Social Media Insights Actionable, Part I: Strategy
• Making Social Media Insights Actionable, Part II: Messaging
• Making Social Media Insights Actionable, Part III: Content
• Making Social Media Insights Actionable, Part III: Demand Generation

Videos

• SAP and NetBase Team to Deliver Integrated Business and Social Analytics to the Enterprise
• Brand Passion Index: Grocery Stores
• ARF Interview with Lisa Joy Rosner
• Aquasana: “How We’re Using NetBase for Customer Insight”
• ConsumerBase Video
• NetBase Interview with Robert Scoble

Collateral

• Insight Scorecard Data Sheet
• Insight Workbench Data Sheet
• NetBase University Data Sheet
• NetBase & J.D. Power and Associates Joint Datasheet
• J.D. Power and Associates Case Study

Blog links

• Inside the Innovation Lab – Michael Osofsky, Chief Innovation Officer
• Hot Off the Social Media Press – Lisa Joy Rosner, CMO
• NetBase Product News – Jens Tellefsen, VP of Products
• CEO Voice – Peter Caswell, CEO

Articles

• How Much Is Your Brand Loved (Or Hated)? (Information Week)
• Snapshot of The Marketing Research Industry? (Tom H. C. Anderson – Next Gen Market Research)
• Part II: NetBase Responds (Tom H. C. Anderson – Next Gen Market Research)
• Wanted: Social Media Sifters (Business Week)
• J.D. Power Teams with Clarabridge and NetBase to Accelerate Reach and Capabilities of its Social Media Research (J.D. Power and Associates)
• Companies Look to Social Media to Avoid Snafus (SFGate)
• Marketers Mine Facebook, Twitter Posts to Duck Brand Snafus (Bloomberg)
• Mining Moods for Brand Intelligence (Technology Review)
• ConsumerBase Makes Market Research Faster, Cheaper (Social Media Explorer)