NATURAL LANGUAGE PROCESSING: DEEP CONTEXT
GET TO THE RICH INSIGHTS YOU NEEDContext is critical to any customer experience program. And specific insights are essential to driving decisions and strategy throughout your entire organization:
- Save time with over 1000+ certified themes that surface the exact conversation you want to understand
- Know how your brand is perceived across industry specific KPIs. Industries include retail, restaurant, food & beverage, consumer packaged goods, automotive, finance and more
- Grow your business by understanding the loyalty concerns your target customers have, and how to keep them happy
UNDERSTAND THE CUSTOMER PURCHASE PATHKnow what is and isn’t working to ensure you are putting your best foot forward.
- How are customers experiencing each phase of the journey including – consideration, purchase intent, purchase and loyalty?
- Where are customers getting stuck and what should you do about it, with this new, immediate visibility into their challenges?
- How does your experience stack up to competitors, and what are competitors doing that is and isn’t working?
KNOW YOUR CUSTOMERS’ LIFE MOMENTSAs you look to engage your target audience, knowing how they experience their transitions throughout life can be the difference in growing your business or closing up shop.
- Know what it feels like to experience their ‘firsts’ – first day of high-school, first day of college, first job, first house and much more
- Develop better creative that resonates with your target customer going through significant life stages such as marriage, buying a house, having a baby or moving
- Start planning your strategy for the next major holiday and get the most out of your customer acquisition