NetBase, the Enterprise Social Intelligence (ESI) company, today announced that one of their clients was named Next Generation Customer Experience winner of the SuperNova Award by Ray Wang’s Constellation Research. The client was selected for a groundbreaking campaign launching a new product. Most notable was the company’s innovative use of social insights gleaned using NetBase’s Social Intelligence platform. The Constellation SuperNova Awards celebrate the use of disruptive technologies to push the limits on innovation for the customer experience. To read about the winner, click here.
“We are dedicated to helping brands and agencies worldwide use social intelligence strategically, and this award proves that social intelligence really does impact the bottom line. We are proud of our client and their constant innovation and are thrilled we could be a part of their success.” said Lisa Joy Rosner, CMO, NetBase.
In addition to being named a SuperNova, NetBase won OMMA’s 2012 Member’s Choice Award, recognized by JMP Securities as a “Hot 100” company, KMWorld as a “Trend Setter,” named one of the “Hottest Silicon Valley Companies” by Lead411, honored as an Innovative Information Access Company to Watch by IDC, and won the ARF Great Mind Award.
NetBase delivers the enterprise social intelligence platform that global enterprises use to monitor, understand, and engage with customers in real time. Using a high-precision natural language processing (NLP) engine combined with text analytics and machine learning, our platform processes billions of social media posts to extract structured insights from specific channels such as Facebook and Twitter as well as the entire social web. Marketing, public relations, market research, customer service, sales, and product innovation leaders access these insights via customizable dashboards and use them to craft winning strategies faster. Clients include Coca-Cola, Kraft, Taco Bell, HP, IPG, and J. D. Power & Associates. NetBase powers the weekly Sentiment Tracker in the Wall Street Journal and our solutions are sold globally by SAP AG. For more information, visit www.netbase.com, @NetBase, on Facebook page, LinkedIn, or YouTube.