Outsmart Your Competition with Real-time Social Intelligence
The best companies always seem to be able to outmaneuver their competition. They understand their competitors’ strengths and weakness and plan ahead, anticipating what their next move may be.
With nearly one billion people around the globe talking about their experiences with brands on every social network, the opinions that customers share about you and your competition are available as real-time public content. Now you can mine these social conversations for insights and act on them instantly.
Know your competition better
Using NetBase for competitive intelligence gives you up-to-the-minute measurements that compare awareness, perception, sentiment, and passion across brands – just as if you were seeing your competitors’ market research data. You can:
- Anticipate competitor actions to create better competitive strategies
- Respond faster to emerging threats and trends that your competitors are driving
- Optimize online marketing spend based on where customers are talking about the competition
- Make better decisions about pricing and go-to-market strategies
- Out-innovate consistently with deep insights into customer opinions and a clear view into who the real competitors are
NetBase does the heavy lifting for you
With composable applications that let you tailor your competitive measurements to your business, you can quickly find the gaps between your brand and the competition’s. And our high-precision natural language processing (NLP) engine lets you efficiently monitor not only buzz but more importantly, the trends and conversations that shape your competitive landscape. It helps you tune into the right conversations and act on them confidently – before anyone else can.