This holiday season has taking our number of social engagements to a whole new level. This past weekend, we had four different destinations on the schedule, and luckily I had my trusty iPhone in hand to navigate us from one locale to the other. Long gone (and not a moment too soon) are the days where we unfold and puzzle over a real map, or even print directions out from a website. While I was taken aback by the UI [...]

The first time I watched one of my kids expertly navigate my iPhone, I was blown away, but now it couldn’t be a more normal sight. All of them (even the 2-year-old!) are digital natives, who not only love Apple products but use them all the time at home and at school. So, when the announcement of the iPad Mini came out last week, I couldn’t help but think that this new size is perfect for my youngest’s mini size. [...]

Last week, I had the pleasure of meeting with Rachael King, an extraordinary journalist from Bloomberg BusinessWeek, who has been working on a story on sentiment analysis. Thanks to Seth Grimes of Alta Plana, Rachael and I got the chance to sit down and talk about everything from NetBase to diapers, beer, and iPads. Being the roving reporter that she is, Rachael asked for a custom Brand Passion Index on the big tech companies about which Bloomberg routinely writes. Our [...]

I was an English Literature major and for years, I read a new book every two days. I can still envision the stacks of books I had to navigate around my house. These days, consumers are shunning paperbound books for their digital counterparts: eReaders, where they can download and store as many as 1500 books without batting an eye – or turning their room into a maze. By the Consumer Electronics Association’s estimate, eReaders are topping everyone’s Holiday wish list, [...]