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AI Series: Artificial Intelligence Analytics 101

AI Series: Artificial Intelligence Analytics 101

Technology is all about making our lives and jobs easier – and social analytics software certainly does that for brands. At least, it does when it contains state-of-the-art components – like Next Generation AI. Here’s more about AI analytics and what to look for in...
Opportunities Your Brand Missed Last Year

Opportunities Your Brand Missed Last Year

Nothing’s worse than missing out on the next big thing – especially if your competitors cashed in on it. One job of social analytics is to keep you informed of trends worth embracing – so you can keep your #FOMO at bay. Did your brand miss out last year? Or did you...