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Social Media Audit Tools

Social Media Audit Tools

Updated April 2019. Spring is a great time to perform a social media audit,  to check in and ensure your brand goals are on track for the next quarter – headed towards back-to-school campaigns and ultimately the holiday season. Which tools are best for assessing your...
How & Why to Avoid Social Data Authorization Gaps

How & Why to Avoid Social Data Authorization Gaps

We talk a lot about what social analytics can do for brands – and how to use various tools to get the best results. But keeping those tools running properly is also important – and requires some help from our customers. We’re talking about authorizations – and while...
AI Series: Artificial Intelligence Analytics 101

AI Series: Artificial Intelligence Analytics 101

Technology is all about making our lives and jobs easier – and social analytics software certainly does that for brands. At least, it does when it contains state-of-the-art components – like Next Generation AI. Here’s more about AI analytics and what to look for in...
AI Series: Why Is Next Generation AI Best in Class?

AI Series: Why Is Next Generation AI Best in Class?

People are complicated and nuanced – which is why social analytics tools are so crucial to understanding their wants, needs, and interests. Technology like Next Generation Artificial Intelligence (AI) makes that job easier. Here’s why you need it and how it works....
21 Top Social Media Tools for 2019

21 Top Social Media Tools for 2019

January 2019 Update: As trends change and technology advances, social media tools become more powerful as well. Here’s an updated list of some of what’s out there right now, as well as what you should look for in a social analytics tool. Already know what matters?...