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Netbase Live 2017 Conference – Showcasing How Social Analytics Drives Business

Netbase Live 2017 Conference – Showcasing How Social Analytics Drives Business

Attendees will walk away with cutting edge insights, knowledge, and best practices.

SANTA CLARA, Calif.—Sept.14, 2017— Due to overwhelming demand, NetBase LIVE 2017, the most important social analytics event of the year will be held in Los Angeles Oct 10-11th and New in York Oct 17-18th, 2017. The annual conference will feature top social media experts and senior industry executives sharing the latest success stories and demonstrating how social analytics is transforming businesses and driving smart business decisions. The conference includes an All- Star Academy focused on the latest innovative best practices.

The conference will bring together global brands, agencies, and social media thought leaders including Visa, Hyundai, T-Mobile, Vanguard, iHeart Media, Conair, Arby’s, Edelman and more – to learn, share and network.

NetBase LIVE – Los Angeles Oct 10-11th will include 23 different sessions covering industry insights, real-world studies, best practices and more. Attendees will be able to glean social knowledge from keynotes and sessions from major speakers and brands including:

  • T-Mobile – Discover How T-Mobile Uses Social Data to Inform All Parts Of Their Business
  • Hyundai – Creating Emotional Connections that Drive Brand Affinity
  • University of Southern California – Successes of the Insightful Party Host: Digital and Social Media and the Customer Experience
  • Visa – Power of the People: Social Conversations that Drive Impactful Creative
  • Edelman – Audience-First Content Marketing: What it Actually Means, Why it Matters, and How to Leverage it for Your Brand

NetBase LIVE – New York Oct 17-18th will include 26 different sessions covering latest research findings, cutting edge insights, success stories, and more. Attendees will be able to learn and put into practice social media analytics knowledge from keynotes and sessions from:

  • Arby’s Data-driven to Data Validated: How Arby’s and Society Use Social Data to Create Foundational Understanding for Savory Content
  • Conair How Conair Uses Consumer Analytics to Drive Intelligent Decision Making
  • Harhut & Associates Lazy and Crazy: The Two Most Important Words in Marketing Today
  • iHeart Media Harnesses the Power of Social for their Award Shows and their Artists
  • UMG Nashville Shares the Importance of Understanding the Artist’s Audience in the Evolving Music Industry

“NetBase LIVE is a great opportunity for decision makers and thought leaders to learn, network and discuss how brands are using social media and the impact it is having across every industry,” said Paige Leidig, chief marketing officer at NetBase. “The NetBase LIVE experience is designed to create an engaging experience that drives interactive discussion around successful brand strategies and how to leverage social to improve the bottom line. Our first stop is in Los Angeles, and we’ll take NetBase LIVE across the country for our finale in New York.”

NetBase LIVE 2017 Conference

Two-day conference passes are still available online. To see the full agenda and additional conference details, visit https://www.netbaselive.com/

About NetBase

NetBase is the award-winning social analytics platform that global companies use to run brands, build businesses and connect with consumers every second. Its platform processes millions of social media posts daily for actionable business insights for marketing, research, customer service, sales, PR and product innovation. NetBase is a trusted partner to American Airlines, Arbys, Coca-Cola, Ogilvy, T-Mobile, Universal Music Group, Walmart and YUM! Brands. Learn more at www.netbase.com or @NetBase

Media Contact

Paige Leidig

NetBase Chief Marketing Officer



Brandon LaBelle or Victor Miltiades