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Ashley Zhao (E-commerce National Accounts, Assistant Manager) of Glanbia Performance Nutrition talks about how NetBase social listening has helped them understand how consumers are talking about their products with keywords to help build their e-commerce strategy on Amazon.

The NetBase solution also goes beyond just social media and helps Glanbia understand data on other sources like YouTube, Blogs, Reddit, Tumblr and more.

For more information about the NetBase Platform, visit NetBase.com

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